Art of Web Designing - Saurabh Kr Das

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Sunday, June 20, 2021

Art of Web Designing


WEB DESIGNING


The construction of functional, efficient, and visually beautiful displays is one of the important factors to a successful product. An awareness of human vision, as well as knowledge of visual perception, is essential to build such high-quality displays, whether they are graphical (e.g., webpages) or physical (e.g., remote controls). We may develop items based on these unifying traits by watching, investigating, and discovering examples of our perceptual talents.

 

What is the definition of web design?


The design of websites that are presented on the internet is referred to as web design. Rather than software development, it usually relates to the user experience components of website creation. Previously, web design was mostly focused on creating websites for desktop browsers; but, since the mid-2010s, mobile and tablet browser design has become increasingly essential.


A web designer is responsible for a website's appearance, layout, and, in certain situations, content. For example, appearance refers to the colors, typography, and images utilized. The way information is organized and grouped is referred to as layout. A good web design is simple to use, aesthetically pleasant, and appropriate for the website's target audience and brand. Many webpages are created with a focus on simplicity, with no unnecessary content or functionality that could confuse or distract users. Because a site that gains and fosters the trust of the target audience is the cornerstone of a web designer's work, reducing as many potential areas of user aggravation as feasible is a significant concern.


Responsive and adaptive design are two of the most prominent ways for creating websites that perform effectively on both desktop and mobile devices. Content changes dynamically according to screen size in responsive design; in adaptive design, website content is fixed in layout sizes that match popular screen sizes. Maintaining user trust and engagement requires a layout that is as consistent as feasible across devices. Because responsive design can be challenging in this sense, designers must be cautious about giving up control over how their work appears. While they may need to increase their skill set if they are also in charge of the content, they will benefit from having complete control over the final output.



What is the difference between User Experience and User Experience Design?


Let's start with an explanation of what we mean by "User Experience." Users interact with products, and the user experience (UX) is simply the experience a user has while using that product. So far, everything seems to be going well?


UX design is the art of creating things that give users the best possible experience. If this description sounds wide, it's because UX design is by its very nature broad. Building the best user experience needs knowledge of psychology, interface design, user research, and a variety of other disciplines, but it also necessitates an iterative problem-solving approach.


The appearance, feel, and usability of a user experience may all be split down into three categories.

 

The style of a product is all about leveraging visuals to establish a sense of harmony with the user's values, which builds credibility and confidence. It's all about making a product that not only looks good, but also appears correct.


Making the experience of utilizing a thing as pleasant and delightful as possible is what the feel refers to. It's created by carefully constructing the user's interactions with the product, as well as their reactions to it during (and after) use.


Finally, usability is the foundation of the user experience. Simply put, if a product isn't usable, no amount of excellent looks will be able to save it, and users will just experience rage and dissatisfaction. Products should, in theory, be tailored to the demands of the user and deliver functionality in a predictable manner.


What are the similarities and differences between web design and user experience design?


The term "web designer" has multiple meaning, and what a web designer performs is primarily determined by the needs of the client or project. Some web designers generate only aesthetic designs and/or high-fidelity interactive prototypes of websites, leaving the website's coding to front-end and back-end developers. The majority of web designers, on the other hand, are active in both website design and (front-end) development. Some web designers even undertake user research and testing on a regular basis as part of their professions (and if you're one of them, you're almost ready for a UX design position).


However, regardless of what your role as a web designer comprises, there are some components of web design that are also prevalent in UX design.


Resolving Issues


UX designers tackle problems for their users, while web designers tackle problems for their clients. Web designers use a problem-solving approach to their work: they first learn about their clients' problems, then create a web solution for them, and last construct and test the website before publishing it. After a website is released, web designers are frequently involved in further testing, collecting user input, and iterating on the design.


This iterative problem-solving method is comparable to the user-experience design method (shown in the image below). User research is where UX designers start; it's critical to get to know a product's potential consumers and learn about their problems, how to solve them, and how to make customers want and/or need that answer. User research is frequently conducted through user interviews, observations, demographic studies, and the creation of user stories and personas, among other methods. Following that, UX designers would produce a design solution that addresses the user's primary needs, and they would frequently return to consumers to assess the prototype's validity or usability. If you've done user research as part of your web designer profession, you'll have a leg up on the competition when it comes to UX design. If not, don't worry—you'll have plenty of opportunity to learn how to perform user research in the future.


Design that evokes emotions


Typography, color, and layout are frequently used by web designers to affect the emotions of consumers when developing websites. Utilizing darker hues and serif typefaces, for example, can build credibility; similarly, using colorful imagery and lively type can convey a sense of enjoyment. Emotional design, or designing designs that provoke feelings from consumers, is something that web designers are familiar with. Emotional design is also important to UX designers, but on a wider scale—they are concerned with generating feelings from users throughout their entire product experience.


UX designers use a variety of tools to accomplish this, including psychology, motion design, content curation, and information architecture, in addition to font and color. Web designers who make the switch will already know what emotional design in UX includes; all they need to do now is pick up new skills in other areas to supplement their ability to do so on a larger scale.


Interdisciplinary


Web design is a multi-disciplinary career that requires not just design expertise (typography, color theory), but also website development capabilities (HTML, CSS, JavaScript). When they use CSS and/or JavaScript to code for animations and interactions, some web designers are also active in interaction design. UX design is a multi-disciplinary area as well, but it is arguably amplified in that regard. To build the greatest UX for their products, UX designers must draw on expertise from psychology, user research, visual design, and even business.





What Are the Differences Between Web Design and User Experience Design?


User-centered vs. technology-driven


As a web designer, you'll spend a lot of time keeping up with the latest advances in HTML, CSS, and other coding languages, which all evolve and improve at a breakneck speed. What versions of CSS are supported by which browsers? Is it possible to use CSS animations with Safari on a Mac? Let's not even talk about Internet Explorer! As a web designer, you may have a few questions (and problems) on your mind all of the time. UX design, on the other hand, is unconcerned with technology. Instead, it focuses entirely on users, with technology serving solely as a vehicle for them to obtain what they require. Only by focusing on people can UX designers offer solutions that are tailored to their individual needs and, as a result, that users will pay for. UX designers conduct comprehensive user research to learn as much as possible about their users, something the majority of web designers would not have had the opportunity to do.


UX design is platform agnostic and encompasses more than just the web.


 Its principles and procedures are used in a wide range of applications outside of web browsers, including mobile apps, desktop software, and even hardware and retail environments. Web design, on the other hand, is inextricably linked to web browsers. This means that UX designers can find work not only in fast-growing domains like tech startups, but also in more established and solid businesses like automobile manufacturers. There will always be a need for UX as long as there is a product, which greatly expands your options.


When it comes to moving from web design to UX design, there are a few things to keep in mind.


Background in web design is important.


The most significant advantage of switching from web to UX design is the degree of overlap between the two domains of design. While UX design extends beyond the web browser, a significant chunk of UX design work is still done on products that are at least somewhat web-based (think of social media websites like Facebook and Twitter, web apps like Dropbox, and services like Google). If you've done any kind of user research or iterative process of constantly enhancing a website using user data, there's more crossover between web design and UX design.


Fluency in design and website code terms will also provide you with a significant advantage; after all, UX design is a collaborative process in which communication is critical. Being able to communicate with your coworkers in industry terminology will put you in a better position than someone who does not have a design background.


Aesthetics


Your ability to generate great aesthetics as a web designer will also be useful when transitioning to UX design. For starters, aesthetics can help you communicate with internal stakeholders more effectively. As a UX designer, you'll have to communicate your results and recommendations to internal stakeholders on a regular basis (such as the CEO or product manager), and your ability to develop aesthetically appealing reports and presentations will ensure that your important points are remembered.


Second, aesthetics are important in UX design. A popular UX design fallacy is that utility takes precedence over aesthetics, although this is far from the case. In fact, a Stanford Reliability Project survey of over 2,500 participants found that nearly half of them judged the credibility of websites based on their visual appeal.





How to Improve Your Skills to Make the Transition from Web to UX Design


Moving from web design to UX design can be simple in some cases, especially if you've done some user research as part of your web design job. Other site designers, on the other hand, have nothing to worry about. If you spend some time learning UX, using some UX skills throughout your web design work, and creating a CV that demonstrates your understanding of UX design, you'll be able to make the leap.


Online Courses:


There are very Online courses available for this. Check on google for more.


Social Media Networking:


The greatest method to obtain work in any industry is to leverage insider information and seek assistance from individuals who are currently doing what you want to do. This used to be difficult, but now you can just go online and start networking.


We encourage LinkedIn to anyone looking to network professionally; join UX groups and participate in the discussion. Don't just jump in and ask for job; instead, demonstrate your worth by helping others first, and then look for work once you've established relationships.


You might also consider communicating with the leadership of the design community on social media to get involved. 


We've compiled a list of twenty amazing designers with whom you may communicate online; with a little Google searching, you can increase that list as much as you like.

 

 

 

 

 

 

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